Currently, the drama "Destined", starring Bai Jingting and Song Yi in the lead roles, is on the air. 41 hours into the broadcast, the peak content buzz of the drama has exceeded 10,000, making it the fastest drama to break 10,000 buzzes on the iQIYI, and the second drama to break 10,000 buzzes in 2023, following "Knock Out".

The drama tells the heartwarming story of Liu Yuru (Song Yi), the daughter of a cloth merchant who has been subjected to hardships since childhood, and Gu Jiusi (Bai Jingting), a famous local playboy, who are married by mistake.

"Destined" incorporates business and power plots to create a more complete world view. The fusion with business also allows the drama to go beyond feudal rituals and use a modern vision to find a way out for individuals and families. It also highlights the theme of "love is not defined" and echoes the emotional resonance of today's youth, which has been well received by the market.